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Building Business Capabilities (BBC) 2023 Event Review


ValueBlue once again attended the BBC conference this year as a proud Platinum Sponsor in beautiful Las Vegas! With close to 700 people in attendance, we had many great conversations and networking opportunities. Throughout this blog post, we will walk you through the key takeaways and valuable discussions from the conference.


BBC 2023 was an excellent event for both sponsors and attendees alike. Business Analysts and OpEx specialists amongst many others attend this conference year after year to connect with their community, share insights and practical experiences and stay engaged and excited about their work. This conference is a great way to keep on top of leading market insights on business architecture, business analysis, and digital transformation. People attend this conference because of its welcoming community of professionals eager to share experiences, whether in the pre-conference workshops, the track agenda sessions, or in one of the many meet-up groups taking place throughout the conference week!

As what has come to be our trademark at events, ValueBlue, once again, kept everyone fueled up throughout the week with our cappuccino/espresso stand, and we were fortunate to have three valuable presentations at this conference:

  1. ValueBlue's (then) CEO, Wilko Visser & our BlueDolphin Evangelist Tom de Ridder presented on the show floor on the topic of: "Business Capability Vision: A Practical Approach"
  2. Pacific Dental's VP of IT & CISO Nemi George, and Head of EA Vadim Samoylovich, presented alongside me on "Accelerating Your Transformation with Enterprise Architecture."
  3. Our customers from the Institute of Nuclear Power Operators (INPO) – Chameka Amerson, Senior Application Services & Business Relationship Manager, and her colleague Andrea Cannegeiter, Technology Business Partner, had a big crowd at their presentation "The Bridge from Strategy to Delivering Business Value."

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Streamlining Business Excellence: Highlights from BBC 2023

The recently concluded Building Business Capabilities Conference 2023 brought together industry leaders, experts, and professionals to discuss the latest trends, insights, and strategies for optimizing business processes. The event showcased innovative approaches to enhance efficiency, improve customer experience, and drive overall organizational success. Here are some of the key transformative ideas that emerged during this event.

Session Highlights

1. Process Automation and Artificial Intelligence (AI):

One dominant theme at the conference was the increasing role of process automation and AI in driving operational efficiency. Speakers highlighted how organizations leverage robotic process automation (RPA) and AI technologies to streamline repetitive tasks, reduce errors, and improve overall productivity. Integrating AI algorithms into process management tools enables businesses to make data-driven decisions, identify bottlenecks, and optimize workflows for maximum efficiency.

2. Customer-Centric Process Design:

Another focal point was the importance of designing processes with the customer in mind. Customer-centric process design ensures that organizations align their operations to meet their target audience's evolving needs and expectations. Presenters emphasized the significance of mapping customer journeys, identifying pain points, and incorporating feedback loops to refine and enhance processes continually. This approach enables businesses to deliver personalized experiences, build strong customer relationships, and gain a competitive edge.

3. Agile Process Management:

Agility emerged as a critical strategy for successful business process management. The conference emphasized adopting agile methodologies to respond to market dynamics and changing customer demands. Agile process management encourages iterative development, continuous improvement, and cross-functional collaboration. By embracing agility, organizations can quickly adapt to disruptions, optimize processes in real time, and maintain a competitive advantage in today's fast-paced business landscape.

4. Process Mining and Analytics:

Process mining and analytics were prominent topics at the conference. In particular, their role in uncovering process inefficiencies was highlighted, identifying opportunities for optimization, and enhancing decision-making. Experts shared insights on how advanced analytics techniques and process mining tools enable organizations to gain deep visibility into their operations. Organizations can identify patterns, pinpoint bottlenecks, and make data-backed decisions for process improvement and innovation by analyzing process data.

5. Governance and Compliance:

The conference also underscored the significance of governance and compliance in business process management. Speakers discussed the growing importance of regulatory frameworks and emphasized the need for organizations to ensure transparency, security, and compliance throughout their processes. With stringent data protection regulations, businesses focus on implementing robust governance frameworks and adopting technologies that provide data privacy, security, and compliance with regulatory requirements.

Discussions at the ValueBlue Booth

Business Transformation is at the top of every organization's list of initiatives, is ever-evolving, and has the attention of many stakeholders. How do companies effectively collaborate, and how can we deliver impactful transformations, increase agility, and revenues, reduce risks, optimize costs, and develop new business models?

Our ValueBlue team felt this conference prioritized sharing new best practices for leaders and providing tools for them to move in a way that delivers business value & impact!

Over coffee at our booth, we engaged in discussions that offered vital insights into collaborative initiatives, leaders' challenges, and use cases that deliver business value.


The conference provided industry leaders and professionals with a platform to share their insights and experiences in driving process excellence. The event highlighted the increasing role of automation, AI, customer-centricity, agility, process mining, analytics, and governance in optimizing business processes. As organizations strive for operational efficiency and superior customer experiences, the concepts and strategies discussed at the conference will serve as valuable guiding principles in their journey toward sustainable success in an ever-evolving business landscape.

All in all, the event proved to be a success from the conversations we had at and after the event. If you are interested in receiving decks from any of our three presentations, send me an email at brenda.cowie@valueblue.com. As a special follow-up, we created an architecture workshop for 'non-architects', focusing on the business model canvas. For more information, check out the website!

Author: Brenda Cowie

Brenda Cowie is the SVP Sales & Strategic Partnerships for the Americas at ValueBlue. She is responsible for the revenue growth of the company's global expansion into the Americas, from both a commercial perspective, as well as through strategic partnerships. Brenda has a proven track record of driving and supporting (new) business, having spent more than 10 years in the Enterprise Architecture space.

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